Kevin
Kyser.

I market products
that delight and inspire people.

Hi! I’m Kevin, an inbound marketing expert based in Madison, WI. I create, analyze and implement marketing strategies for fast-growing startups.

Kevin Kyser Headshot
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Services

Marketing that stimulates interest, one campaign at a time.

What I can do for you

Faster, better products that your users love. Here's all the services I provide:

Marketing Strategy
Web  Design
Paid Social Advertising
Lead Generation/Growth Marketing
Lifecycle Marketing
Data Analysis and Segmenting
Marketing tools I love

Every marketer needs the right tools to do the perfect job. Thankfully, I'm multilingual.

CRM: HubSpot, Salesforce, Pipedrive, etc.
Websites: Webflow, WordPress, Unbounce, Shopify, etc.
Ads: Google, Facebook, LinkedIn, Display, Snapchat, TikTok, etc.
Data: Google Analytics, MixPanel, Hotjar, etc.
What you can expect

I design products that are more than pretty. I make them shippable and usable.

Constant hunger to learn more and stay with the latest trends
A leader who enjoys nurturing relationships with their team
An entrepreneur at heart that loves the game and their work
PROJECTS

I bring results. 
My clients are proof.

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Let’s talk now!
Blogs

Latest Blogs

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INBOUND MARKETER

That's me!

Over the past 10 years, I've worked with a diverse range of clients, from startups to Fortune 500 companies. I love crafting campaigns and strategies that delight users and help businesses grow.

Testimonials

Word on the street

Kevin solves complex problems with brilliant design and strategy.

Rodney Boldt
Director @ Graphic Packaging Inc.

What I love about Kevin is that he strives for the best. If he doesn't know how to do something, he goes out and learns it. He's not done with a project until he knows nobody can top it. Passion like that is hard to find.

Daniel G. Guerra Jr
CEO @ AltusLearn
FAQ

Frequently asked questions

What type of projects do you take on?

 I usually work on B2C software, that's my forte--where I shine best. But I also have about 15 B2B software products in my portfolio. I do end-to-end product design + branding.

What is your hourly rate?

I only charge hourly for my ongoing projects that need work on the regular. One-time projects are charged upfront to keep it transparent and clean! My hourly rate is $100.

What time-zone do you work in?

I work Central Standard Time, but I'm always ready to help out in emergencies, no matter the hour.

What is the typical timeline for a project?

Depends on the scope of the project, really. Some projects take less than a week. Some take months. The best way to find out is to get on a quick call with me, and discuss it. No strings attached!

How do you charge for projects ?

I quote a price upfront--so that you know exactly what you're paying and for what, and there are no surprises later. The exact cost of your project depends on the scope and requirements!

What does your design process look like?

I take a problem-forward approach. Whether we're iterating on an existing product or building a new one from scratch, how to solve the user's problem in the simplest way possible is my first concern.

Send me an email to understand my process in depth!

What metrics do you use to measure success?

The best metrics are customer adoption, happiness, task success, and engagement. There are a number of frameworks such as the System Usability Scale that help us understand product performance and I'm happy to help with that.

What if I need help after the project is complete?

I always make sure to help out my clients one month after the project ends, for free. For any help post that, we can work out an ongoing arrangement!